Diversification means reducing risk by investing in a variety of assets. In other words, you are spreading risks among assets. There are two different types of risk in investment.
1. Market risk
-Systematic or Nondiversifiable
2. Firm-specific risk
-Diversifiable or nonsystematic
Market risk is systematic and everyone involved in market must bear it. On the other hand, firm specific can be diversified to some degree.
Here's a figure showing Portfolio Risk as a Function of the Number of Stocks.
As you can see on the B, market risk is fixed at some level and firm-specific adds up.
Portfolio Risk as a Function of Number of Securities
A graph above illustrates that risk (std deviation) declines as the number of stocks in a portfolio increases.
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